Here’s another “cold” sketch where I was completely unfamiliar with the subject. When you attempt a drawing like that you are entirely dependent on that one photo reference to provide all the information for your drawing. That makes it superficial and often causes it to lack life and/or the kind of strong likeness and personality you can get by drawing someone who’s features and mannerisms you are more familiar with. This is Oscar nominated actress Amy Adams from the movie “Doubt”. I should be more familiar with her as she is a hometown girl from Minneapolis. I thought she had an interesting nose and fun hair to draw. The Lovely Anna was quick to tell me that the photo I used didn’t look much like Amy Adams, so I am guessing neither does this caricature.

In the wake of the “MAD going quarterly” announcement, one common response I’ve read is that MAD didn’t make any real attempts to create an internet presence to compliment (supplement?) it’s printed incarnation, and that helped lead to the circulation difficulties. I’m not sure how anyone works out that offering MAD content for free on the internet would somehow equate to getting people to pay for content in a magazine, but certainly in terms of introducing MAD to new young readers who spend most of their time on the internet, it makes some sense. Almost all magazines these days have websites with some kind of content available for free. MAD‘s website isn’t very involved or dynamic, that’s for sure.

To say that MAD has never tried to reach out to the internet is not true, however. If anything, MAD was a little ahead of it’s time in that respect.

Way back in the summer/fall of 2000, MAD spent several months posting original content on it’s website, then called madmag.com. Called the “MADness of the Week”, these were specially written and drawn features that were sometimes “rollover” images or illustrations that had pop up gags, sometimes static images with text and later included flash-based shorts with limited animation. MAD had their freelancers produce the work, both writing and art, and then would produce the features and post them weekly. This led to a lot of quick turnaround jobs for freelancers. My first “published” work for MAD was actually on their website… an image of the major presidential candidates as contestants on “Presidential Survivor”:

On the website if you rolled over one of the figures there would be a pop-up with a goofy bio of them. I also did some football related art for another “MADness of the Week”, and another Gore caricature if I remember right. That art is long lost.

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Something a little different this week for The Independent… one of the column’s characters is a groundhog in honor of Groundhog’s Day. I’m told we’ll be back to doing local politicians for next week’s column.

Q: When I was a kid, Mad was all in black and white.  All your jobs are in color.  Do you feel this affects how you work compared to when Mad artists didn’t have to worry about coloring?  Are there things in the sketching and inking process you have to sacrifice because of the coloring phase?

A: As I have said here in the past, I will always feel a little like I missed out on the “good old days” having not been a part of the old black and white MAD. That isn’t exactly accurate, as I technically did appear in the last issue of MAD that was entirely in black and white. My first job for MAD appeared in issue #399, which for all intents and purposes was the last issue of MAD to be completely in the classic, all black and white format with the cheap old paper stock. I did a piece in #399 called “Gadgets to Really Make Home Theater Like Going to the Movies”.

Click for a closer look…

All the subsequent issues of MAD were in color or mixed formats. #400 was an anniversary issue that was printed on the new stock and in color (at least all the pages were capable of color, even if some were still in black and white). #401 had a large color insert for the “MAD 20″, where I did the piece with the two inauguration scenes I wrote about in November. Half that issue was in black and white and still on the old stock… this would turn out to be the last time that stock and format appeared in MAD (so far). #402 was entirely on the new stock with a mix of black and white and color. #403 was the issue that MAD officially announced the move to color and (GASP!) the inclusion of advertisements. So, I did squeak one job in before MAD changed from it’s classic format.

Back to your question- Yes, working in color is different than working in black and white for a lot of reasons. First it obviously takes a lot longer. Even adding full gray values to an inked piece of art takes a lot less time than fully coloring it. Beyond that, using color makes you think somewhat differently about everything else as well, especially the inking. Knowing I am going to color a piece of inked art will mean I will not do as much establishing of values with the inks themselves… fewer areas of solid black and almost no gray washes or tones for example. What value work I do add needs to be in a way that will not mess up the color. I could rely even more than I do on the color to establish the values of a given piece of art, but I have always believed that color should be meant as a compliment to an inked illustration, and not to do the heavy lifting on it’s own. Therefore I have always sought a balance in the inks vs. color. I want my inked, uncolored pages to stand on their own as finished art, and not look like coloring books waiting to be finished. On the other hand, I want to use a color so that it would compliment my drawing style and add something to it, but also not overpower the line work. I don’t always succeed, but largely I feel my coloring does not come off as “digital” and allows the line art enough room to breath on it’s own. Only occasionally do I resort to coloring effects for funky lighting or whatever that doesn’t read in the black and white version as well.

Specifically concerning MAD, there are definitely some things I do differently than the old school MAD guys did because of the color format change. I don’t add any grayscale effects to the board themselves (or very little, anyway), whereas old school MAD work had a lot of values added in gray with markers, washes and rubylith overlays. Lacking those values I tend to do heavier linework and more crosshatching that will not interfere with or muddy up the color. I still add solid black areas with the inks, although maybe not as many as I would without know the color is coming.

Here’s a panel from last year’s “Ironic, Man” parody that shows the differences between the black and white versions and the color:

Even in black and white I established a lot of the lighting and
values with the inks using blacks and hatching to suggest the mood.

The color version adds form and dimension to the original inks, but
it is only adding to what (hopefully) was already suggested.

One major difference from the way artists like Mort Drucker and Angelo Torres worked is with regard to backgrounds. In black and white, it is okay to allow your backgrounds to be vignetted or to just draw partial backgrounds and objects to suggest environments. The softer grayscale nature of the art makes this read very nicely. In color to do that creates a very unfinished look. Therefore unless I am going to do just a simple color wash in a background (which I do at least one on evry page), I am forced to draw all the way into the panel edges with all the background environments.

Other than that my approach to the art I do for MAD is very much in the traditional vein… penciled and inked on drawing board with dip pens and brushes at 200% of print size.

One other point about the color… I may feel like I missed out on an era because my starting at MAD basically coincided with the introduction of color, but I have no illusions that is a coincidence. I am quite sure a large part of the reason I got into MAD, and made such a fast transition to doing the “continuity work” in TV and movie parodies is the fact that I worked in color, and digital color on top of it. The guys at MAD knew they were going to color, that their established artists were unwilling or unable to work in full color to take advantage of the new format, and they needed to find some artists that could pull off continuity work in color. I was in the right place at the right time and got lucky.

Thanks to John Vaughters for the question. If you have a question you want answered for the mailbag about cartooning, illustration, MAD Magazine, caricature or similar, e-mail me and I’ll try and answer it here!